Kitsuné storefront

Kitsuné is the Japanese word for “fox.” It also happens to be the name of a small boutique located in Paris, France. Owned by Gildas Loaëc and Masaya Kuroki, Kitsuné merges the worlds of fashion and music. It’s an eclectic France-meets-Japan cross-pollination: a fashion brand recognized for its high-quality, chic, preppy, Parisian clothing, and a record label known for its soothing house/rock compilations.

Let me be clear: Gildas Loaëc and Masaya Kuroki are both friends of Loïc Prigent’s and mine. We like to make small videos together every season, and despite a few unhappy golfers, we did so again this season. Who doesn’t like two almost-naked models stripping and dancing in the middle of a golf course? I’ll let you be the judge. Check out the Q&A we put together especially for you:
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