Market Appointment: Be & D spring 2010 accessories


11/03/09 — 0 comments

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turner_be-d_19Luxury leather goods by Be & D

As we’re wading through the seemingly infinite sea of studded accessories, Be & D throws us a persistent life preserver.

Undeniably the pioneer of marrying heavy hardware and luxury leather goods, the five-year-old accessories company has continued to stay true to its original style convictions. Be & D possesses none of the saccharine tough-girl aesthetic that currently oversaturates the rest of the luxury market, but instead gives consumers on-trend accessories without overpowering their individual personalities.

Its goal each season is to produce beautiful, long-lasting goods — which now range from bags to belts to shoes — that fit harmoniously into their customers’ lives. The most genuine aspect of what the brand brings to the luxury world is that it is not looking to transform its customers into a specific fashion force, but to grow with them, providing a number of accessories that support the transition. The secret behind the success of Be & D seems to be that it offers up only what it has truly mastered. In turn, when the metallic, spiky dust settles, Be & D will still be there to offer accessories that possess its signature refined edge.

turner_be-d_10Mr. Choi, head bag maker, with his team of sewers

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