Editor’s Note: Jeremy Scott always pushes the fashion envelope. This season his collection was inspired by the Flintstones — literally. Loic Prigent catches up with the always evolving CEO of Jeremy Scott.
How are you, where are you, what are you wearing, what did you have for breakfast, how is your health, and how is your family?
I’m well! I’m in London, I’m wearing a pair of Guatemalan print shorts, I had an avocado-tomato-mozzarella panini for breakfast, my health is superior, and my family is good — I miss them!
Why did you decide to show on English soil instead of in Paris? Did you feel unwelcomed by Paris? Is London more exciting?
First of all, don’t even for one second think I don’t love Paris — I’m going to be there in a couple days! I did not turn my back on Paris; I just wanted to be able to do something new. As a modern dude and the sole director of my brand, I want to take advantage of the things I can do that other big brands cannot — which is be mobile and flexible. I am an American who started his career in Paris, now lives in Los Angeles, and makes Japanese kids scream when he walks down the street. I belong to the world!
Is the English setting of your next show influencing the whole collection? And if yes, how much?
No, not so much. There is an element of punk in the collection, which of course originated here in London, but it’s all been so co-opted by the world that it belongs to the world as well.
Could you describe the Jeremy Scott economy? In terms of corporate headquarters, marketing directors … Are you still doing almost everything yourself?
Call me crazy, but the more work I get the more work I do. I now have my Adidas collections as well as my own, plus the various collaborations I do with brands like Longchamp and Schott, which I love. But yes, the headquarters are wherever I am in the world at any given moment — with today’s technology, being mobile is the only way to go!
Prints apart, it seems your silhouette is becoming more and more a classicist one. There was in particular this great green coat in your last collection (Fall 2009) that was totally vintage French couture of the ’50s. Are you becoming some kind of Cristóbal B. (Cristóbal Balenciaga) Scott?
Well, when you’re playing with prints, often a simpler classical shape lets them shine, but I don’t really think of myself as getting so classical. I mean, take a look at the curly dresses a few outfits later — or this new season, which has everything jagged and uneven! It’s prehistoric chic!
Is it easier for you to design summer than winter, as you live in L.A., land of no winter? (Stupid questions often get good answers.)
No, I believe winter is easier, as you have more options with layering and more garments to choose from: coats, sweaters, scarfs, etc. Plus, I believe I do really good knits; that’s one of my favorite things to work with. So no, you’re wrong! But I do love living in a permanent summer climate — it’s nice for the spirit!
What excites you these days?
TRUE BLOOD!!!
FILM CREDIT: JEREMY SCOTT web video thingy… Dir. NABIL from nabil elderkin on Vimeo.






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