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Why is Sundance contributing to deforestation?

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  • Why is Sundance contributing to deforestation? Posted on Dec 1 2007 at 11:59am by saminelsal
    I am very disillusioned by the choice of the Sundance catalog to sell my name to a mailing list. I am receiving upwards of 40 catalogs a month thanks to Sundance. How can an organization that claims to be a steward of the environment contribute so mightily to deforestation and global warming? Please watch the video that I made and posted to my website dealing with this topic. Thanks!
    An open letter to Robert Redoford [openlettertorobertredford.googlepages.com]
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    • RE: Why is Sundance contributing to deforestation? Posted on Dec 5 2007 at 2:29pm by tkb2101
      I didn't watch your video or read your open letter but I can't help but feel that, based on your post, you're placing the responsibility about this particular issue solely on Sundance. I agree that a company who claims to be pro-environment shouldn’t be mailing out catalogs. We don't need to harm more trees, particularly in this digital age and particularly by eco-aware institutions.

      That said, what have you personally done to lessen the contribution to deforestation and global warming? Have you considered that you're contributing to the demand for a paper catalog by either signing up for one or not opting out from receiving a hard copy (if an e-copy is an option)? Have you considered that the reason you're receiving "upwards of 40 catalogs a month" is not thanks to Sundance (or any other corporation) but because you haven't requested that your info is removed from those companies' databases? Or because you didn't opt out from receiving third party info when you initially signed up for the catalog?

      We have to remember that corporations won't change unless we consumers change. If we don’t sign up for paper catalogs, opt out of receiving third party junk mail, and demand eco-friendlier products/services, the corporations won't change. Yes, they need to be more responsible and there's no excuse for them not to be, but really, the power lies in us, in the consumers. Unless we each individually change our lifestyle habits, manufacturers/corporations won't change.

      Not receiving catalogs is, fortunately, a very simple thing to accomplish. If everyone were to opt out, there would be no reason for companies to print catalogs anymore--or at least as many as they do now. I found this link on Sundance's Eco-mmunity site: GreenDimes [www.greendimes.com]. I haven't checked it out yet but the advert says you can cut your junk mail by up to 90% and they'll plant 10 trees. Maybe GreenDimes is a solution to your (and others') problem with unwanted mail.
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