Oil Company Profit and Solar Panel Diversification

What is the deal with oil companies? They are making record profits now that filling up your SUV for the week costs a small fortune. Assuming the U.S. government does nothing to reign in gas prices (a likely prospect) and continues to protect the tax-payer provided subsidies for oil industries, what are these companies doing with all the profits?

One thing is for sure, the oil companies continue to buy more and more crude oil with the majority of their profits. The rest they most likely stuff into their supposedly skimpy wallets. The oil companies are addicted to the usual routine of doing things. They would rather buy up every last drop of an unsustainable resource rather than invest in existing alternative energy systems that are certified to work. What are these oil companies planning on doing when the oil is gone? Will they shift their entire operation 12 months before the oil pumps finally grind to a halt?

To digress a little bit, the reason we all talk about oil is transportation and energy. The documentary title WHO KILLED THE ELECTRIC CAR? indicates that electricity can provide transportation as well as being the main form of energy consumed in the world. Given the obvious planetary health benefits of electricity versus fossil fuel combustion, why has the world not shifted to a low-carbon electricity economy already?

In an effort to be productive, the rest of this post will focus on a business proposal for oil companies.

Title: Electricity More Profitable Than Oil

Oil companies will continue to make steady profit selling oil. The problems with this business model are twofold: you must continue to buy crude oil at higher and higher prices (as supply dwindles) and you incur rising public relations problems as you pass those costs along to consumers. The oil companies argue that their profit margins are actually quite low compared to most industries, but that doesn't matter to most people when they see total dollar profits in the tens of billions of dollars.

The solution: Use oil industry profits to invest in solar, wind and hydro power plants (where environmentally feasible). Why is this a good idea? People will always purchase electricity; in fact, electricity usage is rising as we all connect to more and more gadgets in our homes and offices. 20 years ago, for example, it was still uncommon to have a computer in your home or office; today, many people have two or three, often running 24/7. The Northeast blackout of several years ago illustrates the capacity problems our country faces, and the electric companies are not building new power plants fast enough (and when they do, they're often coal-based). But there are many ways to produce electricity. After the initial investment, solar panels will produce electricity for 20 or more years with next to zero maintenance cost.

As an example, and using extremely primitive math; imagine that an oil company has $1,000,000 profit and chooses to invest this money in the installation of a commercial solar panel array that produces electricity for use on the common grid. This electricity would be sold at wholesale rates to the local electric company, and you would then reap the benefits of solar energy without any changes to the way you receive electricity. Depending on government subsidies for alternative energy and the area of the world where the project is, the solar panel investment will become solvent in anywhere from 1-3 years. The remaining years of operation for this solar panel array is 17-19 years. Any electricity profits generated during this period will be 99% profit, with the single percentage point going towards maintenance of the solar plant.

Some oil companies, such as BP [www.bp.com], are already doing this profitably in certain parts of the world. But it is still a tiny part of their overall business. It needs to grow.

The oil company (or what used to be an oil company) does not have to buy more crude to maintain its revenue stream. In fact, as the exponentially growing profit from selling electricity increases, more and more money can be poured into building more solar power plants in a rising number of local communities. In addition, because electricity needs to be generated close to where it is sold (unlike oil), more jobs and money will flow into the local economy, which in turn will improve the quality of living and the amount of disposable income available to economic interests in the region. As people become more affluent, they will correspondingly desire to consume more electricity, effectively driving even greater profit to the reformed oil company. Also, hiring people from the local economy to work in the solar power plants will improve the PR outlook of the company, further improving the lot of the company and other other affiliated companies they may also own.

What do you think? Is this humble blog author off the rocker? What do you think about oil companies? Are they doing the right thing? Are there other strategies that would be profitable and hopefully environmental enough for the oil companies to pursue?
mjftz98
April 20, 2008 05:48PM
I feel that the oil business is a monopoly. Companies make money from being a monopoly. There is no regard to making the emmissions better on their part, it is about making more money. The environment is not a concern for the oil magnets, although their PR people will let you believe that. It is my opinion, that even on other issues other than oil in our times, patents are bought to stop better ideas from progressing. I like your article and thoughts.
info144
November 18, 2008 03:09PM
HAVE PETROLUEM COMPANIES GONE GREEN? By Jay Hitz There are a small number of petroleum producers that are beginning to look at renewable energy/biofuels as a way of both committing to environmentalism but also as a hedge against a changing economic and political landscape. The company that is most visible in this regard has been BP [Ticker: BP]. BP has built quite a profile for themselves as a greener, if not totally green company. While some have called what is being done by the company as “greenwashing” most analysts paint a different picture. Shell [Ticker: RDS] has also made an equally large investment into biofuels, along with BP, the companies have each committed $1 Billion. Shell’s Chief, Jeroen van der Veer, told Reuters in a March 19 interview that Shell was building the green energy businesses for the long term, and dismissed concerns about the short-term value of the operations to share prices.”It’s more basic than that … 50 years from now, we think about one third (of total energy use) will be from renewables,” he said. “You only build big businesses if you expect the profitability there.” With Shell’s purely R&D cost/benefit focus and the amount of both companies’ investments it certainly gives lie to the idea that BP is simply indulging in a publicity stunt. In a 2006 interview with German newsmagazine Der Spiegel, BP Chief Lord Browne addressed this assertion directly, SPIEGEL: BP earns its money primarily from the sale of fossil fuels, which are then burned and pollute the environment. But your advertising refers to BP almost exclusively as “Beyond Petroleum” — to cleaner energy sources beyond petroleum. How can such a company portray itself as an environmentally conscious business? Browne: Because we simply are. This is a fact, not a ploy. We have put a great deal of store in being environmentally conscious for some time now. We have managed to reduce our internal CO2 consumption, we are investing in alternative energy sources like solar and wind, and we are very active in the development of biofuels. SPIEGEL: Some see this public emphasis on the green side of BP as a way of diverting attention from a dirty reality. Browne: I vehemently disagree! You can’t say that you either want oil and gas or a clean environment. There has to be a balance between both sides. Fossil fuels will continue to be a large part of the energy mix in the future, that’s the reality. It will take some time before technologies are available that reduce the importance of oil and gas. This is why the question we must ask is: Can we find an energy mix that affects the environment in a positive way while at the same time guaranteeing a reliable supply? I think we’re doing a great deal to make this happen. Both companies have shown that their investments are more a pragmatic strategy than a public relations ploy. For many though biofuels and renewable power investment has been thought to be a long-term and speculative with few short-term profitable applications. Small firms that have moved into this sector are often seen as experimental startups that might not move into the black for a decade or more. With oil and gas becoming ever more scarce, a few smaller firms are looking at a greener approach to energy that can find profits in the current market. One of these companies is Titan Oil and Gas, Inc. [Ticker: TNOG]. The company’s President, Brandon Toth has been looking at alternative energy sources as a way of offsetting a portion of the company’s carbon footprint as well as building in a bulwark for inevitable changes of energy supply and demand. In a phone interview he had some provocative perspectives on the topic. “I think that the narrow-minded way of thinking in regard to energy is getting in the way of innovation. Previous management were following a plan that had worked for companies for years, go and drill a hole and pray that you hit oil. Well in a few instances they hit so much water at the same time that the cost to extract was just prohibitive. “We took a page out of the Budweiser playbook, in the eighties as aluminum prices were beginning to creep up they started one of the largest recycling companies in the world. BUD was not only saving money on their aluminum bill but also contributing to a cleaner environment. What is it that is on the bumper sticker, Recycle, Reuse and Reduce? We see our way of recovering oil and gas in the same way, in a way we step in others footprints to reduce Titan’s. We see reworking and recompletion as the oil and gas version of those original three R’s. Sure we looked at the BP approach and it looks great for a company of their size. From our point of view though, a small company with no research and development budget, we need something with cash value now, that will can also grow with each year. That’s how we have to approach environmentalism as a country too. I think, theories and a dime won’t buy you a cup of coffee.” Toth continued, ”I see some advantages in getting involved in leasing not only the mineral rights under the land for energy production but the air above it too. Wouldn’t it be a good thing to put a wind turbine above every pumpjack in the country? If they are on producing food crop farms then they have to be plowed around right now anyway. Why not leverage that for higher profits? Put the turbine right next to the pumpjack and let the thing offset the wells carbon footprint and generate power to be sold into the grid as well.” “We have leases in Kern County, California; the land in that area is desolate right now but for the pumpjacks. Kern does have sun and wind though, so why not throw solar and wind into the mix, Forbes magazine just named Kern County the number 1 place in the country to build solar. There is money to be made in building a greener company. You know the first 100% wind powered community in the country is in Missouri, not a place thought of as teaming with treehuggers. You think the good folks of Rock Port, Missouri moved to wind power because it was an economic loser?” The Titan President went on to describe how BP has been using jatropha and camelina, plants that cultivate in poor soil conditions, because of their high oil content and their ability to be grown in arid climates. “These two crops can be grown in places that you just couldn’t grow food crops so the concern about biofuels spiking food prices is not an issue with them. What if we were to put these in on our Kern properties, right now we don’t have the rights to do this, but what if? The land is just sitting there now but it could be used to get us off of foreign oil as well. America needs to be thinking like this.” Regarding some of the news about T. Boone Pickens’ Plan, “It is good to see someone like T. Boone Pickens say this because it will open people’s eyes a lot more than if I say it. His plan to redirect natural gas for transportation use and making up the difference with wind and solar is a good one. You put that together with using non petroleum fertilizers like biosolids that can grow biofuel crops like camelina or even corn with a much smaller carbon footprint than we are currently doing and you start to see some light at the end of the tunnel. We could use the biosolids in areas like Kern to grow these crops at the same time we are pumping oil and/or gas and generating electricity with wind, solar or both. The crops may not be as profitable as the oil, gas, wind or solar but it makes some money and that contributes to the bottom line. Then as the margins get better we are there first with the supply chain and the sales outlets.” “Don’t get me wrong we want to make some money off of oil and gas and we will for a long time to come, but we don’t want to be holding the bag when demand drops significantly in a couple decades. Its like this, Nike is the most successful active wear company in the world but as their brand matured they understood that it was important to branch out. Now they own Cole Haan [a high end dress and leisure shoe brand] and Bauer [a hockey equipment company] and they are selling golf clubs too, it’s all the same business in a way and it gives their stockholders value. That is all we are doing is looking at giving our stockholders more for their hard earned money.” For more information about BP Global log into www.bp.com and for more information about Titan Oil and Gas, Inc. log into www.titanoilandgas.com and for more information about Shell Global log into www.shell.com.
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