Actor James Franco attends the ‘Homework’ Premiere at the Library Center Theater during the 2011 Sundance Film Festival on January 23, 2011 in Park City, Utah. (Photo by Sonia Recchia/Getty Images)
James Franco’s world domination, or at least his Where’s Waldo-like ubiquity continues unabated in Park City. Today he’s featured on a banner ad on the cover of the Salt Lake Tribune: Six Oscar Noms for 127 HOURS! (Lotta hometown pride for that film, which is set in Utah.) And even though he doesn’t have a film at Sundance, the actor-documentarian-performance-artist-PhD-student-Oscar-co-host does have, naturally, an art exhibit.
Actor James Franco (right) hosts the Playboy Party on January 21, 2011 in Park City, Utah. (Photo by Tiffany Rose/WireImage)
It’s called Three’s Company: The Drama, and it is not (in the vein of his General Hospital-MOCA shenanigans) performance art. No. We were quickly corrected upon entering the New Frontier space-where dozens of multi-media, and every other kind of media (“transmedia,” “new media”) exhibits are on display-that Three’s Company is “immersive” media. As the placard on the wall outside of the installation explains: “By pulling apart the individual story elements of the show Three’s Company, and reconstituting them into a fully immersive (see?) experience, Franco allows viewers to activate the body in the act of remembering and reliving the iconic sitcom.”